August 23, 2020
INTRODUCTION | ABOUT THE COLLECTION
Years worth of accumulated inspiration has finally materialised into our new brand;
Novella the Label
In the same way that Manolo Blahnik attributes the high heel with the power to uplift a woman’s confidence, we design our collections to enrich your style with the flourish of a frill placement, the beauty of an exotic floral print, or the unapologetic opulence of a bright and beautiful metallic fabric.
The wild beauty of nature is a key theme in our design philosophy and features strongly in our debut collection. One of our favourite styles is a three piece outfit draping you glamorously from head to toe in a full bloom print, with the drama of a full length floating back which is the centre piece for this collection. There’s nothing like a perfectly frilled tier sleeve to help you glide through life with added sashay!
Minute-made glamour now comes to you in the form of our palm printed and Vignetto long sleeve wrap dress. Enveloping you in all the right places with billow sleeves that tuck perfectly beneath your coat for winter.
Effortless dressing options continue without compromising on aesthetics. We wanted to create the perfect winter knit dress for looking fabulous while staying warm (tights optional!). The electric blue and silver sheen in this style elevates your mood even on the dreariest of days - because we hear that that scientifically, glitter can make you happier ✨
It’s no secret that we love bright, bold and feminine design at Novella The Label. Our mission is to dress you for the lead role in the beautiful stories of your life. And for us, beauty comes from feeling great, and our mission is to deliver you with items that spark joy when wearing them. We hope you enjoy Chapter 1.
To be continued...